So here it is, the Top 6 Reasons Why Business' should have a page:
#1. Your Current Customers and Future Customers are on Facebook
According to GeekyGadgets this week in Technology News, there are 1.1 Billion Monthly Active Users! That's a lot of reach. That includes 665 million daily active on average in March 2013
#2. Your Customers are looking for you
I know I do. When I find a company/service I like, I'm looking to "like" them on Facebook
#3. It allows you too stay connected with your customers.
You can provide relevant information about your industry and quickly alert your customers of special events, offers and discounts.
#4. Referrals. Referrals. Referrals.
Posting interesting and relevant content, offers, special events and discounts allows your fans to spread the word to their friends.
#5. Your Competitors are on Facebook
Over 15 million businesses, companies, and organizations now have a Facebook page
#6. Search Engines Like Facebook.
Google a few, when searching for a company, if they have a Facebook page, it's near the top of the search
In my mind, Facebook is a marketing vehicle, it's one component of a strategic marketing plan and should be targeted to the business' audience. All marketing activity should fit together, like a puzzle, to create a whole picture of your business, who you are and what you stand for. What do you think?