Monday, May 6, 2013

Top 6 Reasons To Have A Facebook Business Page

Recently we have really seen a large influx of businesses asking us to design their Facebook Business Page.  I love this!  But it occurred to me that it might be a good idea to share some of the reasons and statistics as to why it is a good idea.  
So here it is, the Top 6 Reasons Why Business' should have a page:

#1.  Your Current Customers and Future Customers are on Facebook
According to GeekyGadgets this week in Technology News, there are 1.1 Billion Monthly Active Users! That's a lot of reach.  That includes 665 million daily active on average in March 2013

#2.  Your Customers are looking for you
I know I do.  When I find a company/service I like, I'm looking to "like" them on Facebook

#3.  It allows you too stay connected with your customers.
You can provide relevant information about your industry and quickly alert your customers of special events, offers and discounts.

#4.  Referrals. Referrals. Referrals.
Posting interesting and relevant content, offers, special events and discounts allows your fans to spread the word to their friends.

#5.  Your Competitors are on Facebook
Over 15 million businesses, companies, and organizations now have a Facebook page

#6.  Search Engines Like Facebook.
Google a few, when searching for a company, if they have a Facebook page, it's near the top of the search

In my mind, Facebook is a marketing vehicle, it's one component of a strategic marketing plan and should be targeted to the business' audience.  All marketing activity should fit together, like a puzzle, to create a whole picture of your business, who you are and what you stand for.  What do you think?